Terms of Service

vCOLUMNA Photography LLC – Terms of Service

1. Copyright and Ownership

All photographs, videos, floor plans, virtual staging, and other digital media created by vCOLUMNA Photography LLC ("Media") are protected under U.S. copyright law.

vCOLUMNA Photography LLC retains full copyright ownership of all Media. No ownership rights are transferred to the Client at any time.

All usage rights granted under these Terms are licensed rights only.

2. License Grant

Upon full payment, the Client is granted a limited, non-exclusive, non-transferable, non-sublicensable license to use the delivered Media strictly in accordance with the terms below.

This license does not constitute a transfer of ownership.

3. Real Estate Listings License (MLS / Sales / Marketing)

For traditional real estate listings, the Client may use the Media solely for marketing the specific property and related professional promotion, including:

  • MLS and IDX platforms

  • Brokerage and agent websites

  • Social media marketing

  • Print and digital advertising

  • Personal, team, or brokerage marketing materials

Listing Transfer Restriction

If the property listing is withdrawn, expires, or is reassigned to another agent, brokerage, builder, or marketing entity, the license does not transfer.

Any new party must obtain a separate license from vCOLUMNA Photography LLC before using the Media.

4. Short-Term and Long-Term Rental License (Airbnb / VRBO / Leasing)

When the Client is the property owner or authorized manager and commissions Media specifically for rental marketing purposes, including short-term rentals (Airbnb, VRBO) or long-term rental listings, the following applies:

  • The Client is granted a perpetual, non-exclusive, non-transferable license to use the Media exclusively for marketing that specific property as a rental.

  • The license remains valid only for that property in its original ownership context.

  • If the property is sold or transferred to a new owner, the license immediately terminates.

  • The new owner must obtain a separate license from vCOLUMNA Photography LLC to continue using the Media.

5. Headshots and Personal Branding License

Clients purchasing headshot or personal branding services are granted a perpetual, non-exclusive, non-transferable license to use the Media for personal and professional self-promotion, including:

  • Websites and portfolios

  • Social media profiles

  • Business marketing and advertising

  • Resumes, speaking engagements, and professional materials

Commercial resale, sublicensing, or redistribution of images is strictly prohibited.

6. Payment Terms

Payment is due in full on the day of the scheduled shoot unless otherwise agreed in writing.

Final edited Media will not be delivered until full payment has been received.

7. Image Editing and Alteration Restrictions

Clients may crop images only for formatting purposes required by MLS, social media platforms, or print layouts.

Clients may not:

  • Apply filters, presets, or color grading

  • Alter exposure or composition

  • Remove or add objects

  • Use AI tools to modify, generate, or reinterpret images

  • Otherwise materially alter the Media

Any modifications beyond cropping require prior written permission from vCOLUMNA Photography LLC.

8. Portfolio and Marketing Rights

vCOLUMNA Photography LLC reserves the right to use any created Media for portfolio display, website use, social media, advertising, competitions, and promotional purposes unless otherwise agreed in writing prior to the shoot.

9. Gallery Delivery and Access

Online galleries remain available for three (3) months from the date of delivery.

Clients are responsible for downloading and securely backing up all files before expiration.

10. File Archiving

While vCOLUMNA Photography LLC may retain archived copies of Media, long-term storage is not guaranteed.

Clients are solely responsible for maintaining their own backups.

11. Virtual Staging and Digital Enhancements

Any virtual staging, object removal, sky replacement, twilight conversion, or other digital enhancement is provided for marketing purposes only.

The Client is responsible for complying with MLS rules and all applicable disclosure requirements for edited or enhanced imagery.

12. Floor Plan Disclaimer

Floor plans and measurements are approximate and provided for marketing purposes only.

They are not guaranteed for accuracy and should not be used for legal, appraisal, construction, or financial decision-making without independent verification.

13. Cancellation and Rescheduling

  • Cancellations or rescheduling with more than 24 hours’ notice: no fee.

  • Cancellations or rescheduling with less than 24 hours’ notice: may incur a fee.

  • If the property is not ready upon arrival, a trip fee or rescheduling fee may apply.

  • Weather-related exterior limitations will be rescheduled at no charge.

14. Limitation of Liability

Liability of vCOLUMNA Photography LLC for any claim arising from services provided is strictly limited to the amount paid for the specific session.

vCOLUMNA Photography LLC shall not be liable for indirect, incidental, consequential, or special damages, including lost profits or business opportunities.

15. Social Media Credit

Credit is appreciated but not required when Media is shared on social platforms.

16. Governing Law

These Terms of Service are governed by the laws of the Commonwealth of Pennsylvania.

By booking a session, submitting payment, or downloading delivered Media, the Client acknowledges acceptance of these Terms.